Bluefin Partners with Kawada to Import and Distribute Nanoblock Toys

Bluefin and Kawada have created an exclusive partnership to import and distribute Nanoblock, a popular micro construction brick toy, to the U.S. and Canada. I’ve been seeing some pictures of what to expect and I’m so excited! We’ve got Pikachu, Charizard, Goku, Sonic, and more! The deal will officially kick off on April 1 and Bluefin will be focusing on five product lines:

Nanoblock (NB) – SRP: $80-100+ / Difficulty: Advanced (4-5) / Pieces: Over 1,000
Nanoblock Hobby (NBH) – SRP: $30-80 / Difficulty: Intermediate (3) / Pieces: Around 400-800
- Sights to See Series
Nanoblock Collection (NBC) – SRP: $9-15 / Difficulty: Low (1-2) / Pieces: Around 200-400
- Unlicensed characters such as animals, instruments, food
Nanoblock Pokemon (NBPM) – SRP: $12 / Difficulty: Low (1-3) / Pieces: Around 100-300
- Line strictly dedicated to Pokemon
Nanoblock Character (NBCC) – SRP: $12 / Difficulty: Low (1-3) / Pieces: Around 200-300
- Licensed characters such as Dragon Ball Z, Sonic, One Piece, etc.

The Nanoblock system is built from its 4mmx4mmx5mm brick to create a higher level of challenge, detail, and sophistication than its competition. Talking about the deal, Steve Fujimura of Bluefin said:

Nanoblock presents a great opportunity for us to offer our customers even more great collectible products by way of their user-friendly, highly detailed and precise building block product lines. Over the last 15 years we have enjoyed great success with our Bandai Hobby brand in the construction category and now with Nanoblock we can grow that even further and introduce this great product line to even more hobbyists around the world.

I cannot wait for this. These look like so much fun and I’m interested to see what new Nanoblock items will become available.